This new alliance grants all of the Hotelbeds Group brands, Hotelbeds, Bedsonline, Tourico Holidays, and GTA, with direct real-time access to over 1.4 million Millennium Hotels and Resorts’ annual room nights in more than 60 global business and leisure travel destinations.
The agreement will strengthen Millennium Hotels and Resorts’ distribution through Hotelbeds’ presence in more than 140 markets, spanning a wide range of channels including airlines, MICE operators, point redemption schemes, retail travel agencies, and tour operators representing over 60,000 travel distributors. These channels of distribution help hotels access a wider international reach and end-customer profiles, who typically reserve with long lead times and have lower cancellation rates.
Head of global chains, Hotelbeds Group, Mark Redmond commented: “We are delighted to be connecting with Millennium Hotels and Resorts’ global hospitality offering. This will be a strong relationship in delivering special rates and availability across the MHR portfolio to our clients, while giving MHR access to high margin, niche segments of the travel market.”
Senior vice president digital, distribution, and revenue strategy, Millennium Hotels and Resorts, Nayan Peshkar, said: “We are very pleased to be working with Hotelbeds. This supports the group’s wider distribution strategy of reducing reliance on static rate and room agreements in the leisure segment.”