Assistant PR and Marketing Manager at Radisson Blu Hotel, Dubai Deira Creek Nikol Fomina
- What’s the best thing about your job? The best thing about my job is the people I encounter on a daily basis. It is the family factor that plays the most important role in actually wanting to go to work every day. The freedom to think outside the box and share ideas with them is key, and to get those ideas through to people you need to be close to them.
- What made you choose this role? As clichéd as it may sound, the role chose me. However if it hadn’t, I would have tracked it down and pick it for the very same reason – and that’s because of the people and the ability to work on interesting campaigns.
- What do you do when you’re not working? When I am not working I like going to restaurants with my friends, or hanging out in other properties – all the while being extremely picky about their marketing content – not in a bad way of course!
- What’s the best bit of advice you’ve ever received in the workplace? The best advice I’ve ever received was probably “Find something interesting and make it your own”. We live in a world where everything is all over the place, the ideas, the buildings, the trends…and even people. It is very hard to focus on one thing. If we took more time to focus on one thing at a time and make it 100% awesome, everything would be awesome in time.
- Where do you see yourself in five years? In five years I would like to reach a director role, where I could grow people and have someone enjoy their job as much as I do. I probably don’t see myself out of Dubai in five years on a permanent basis.
- If you could stay in any hotel in the world right now, where would you go? If I could stay in any hotel right now I would go to Huka Lodge in New Zealand. Primarily because I’ve never been to New Zealand and also because it looks so homely, not like the super fancy hotels in Dubai.
- Can you tell us why you wanted to join this industry? I wanted to join the industry because I find marketing material very interesting, you can always find me staring at someone’s menu design and content wise, thinking of ways to make it more interesting. PR is another world, so it’s interesting to work in another world without leaving this planet.
- What would you say to anyone who is starting out in your sector? Enjoy every day and grasp as much information as you can. Your day doesn’t stop and there are way too many interesting things which you would hate to miss.
- What’s the worst thing about your job? The weekend!