Minor Hotels has announced it is debuting its Oaks brand in Lebanon later this year. The group has announced it has signed a management agreement with Allied Investment Group to operate Oaks Beirut.
Scheduled to launch in mid 2018, the 110-key hotel will be located in Sodeco. Previously operating as Hotel de Ville Beirut, the hotel is currently closed for a full refurbishment and will relaunch as Oaks.
“We are very excited to announce the forthcoming debut of our Oaks brand in Lebanon later this year,” commented Dillip Rajakarier, CEO Minor Hotels.
“For Minor Hotels adding Lebanon to our footprint has considerable strategic value and we are very pleased to be partnering with Allied Investment Group to launch our first hotel in the country. Beirut is a dynamic city with so much to offer and is widely regarded as one of the most influential trend setters in the region.”
Joseph Nemer, owner and CEO of Allied Investment Group, said, “Allied Investment Group is delighted to be partnering with Minor Hotels to bring their Australian-rooted Oaks brand to Lebanon, which I’m confident will be a success in this vibrant market. The refurbishment of the property is well underway and we look forward to launching Oaks Beirut later this year.”
Minor Hotels currently operates two Oaks properties in the United Arab Emirates – the 165-room Oaks Liwa Heights in Dubai and the 54-room Oaks Liwa Executive Suites in Abu Dhabi. In total across the Middle East region Minor Hotels operates 13 properties across four of its brands – Anantara, AVANI, Tivoli and Oaks.
