AccorHotels have announced the launch of Elite Experience, a newly added benefit to the Le Club AccorHotels loyalty Programme that currently boasts over 23 million members globally with members in the Middle East growing at a rate of 40% annually.

The Elite Experience is an addition to a plethora of privileges rewarded to Le Club AccorHotels members from room upgrades, up to 10% savings when booking direct at accorhotels.com, early preview to international sales offers.  The Elite Experience is part of the group’s efforts to expand its rewards offering by giving members the opportunity to experience exclusive, tailored and memorable moments.

With this new initiative, members of the Le Club AccorHotels loyalty programme can use points accumulated from stays at any of the AccorHotels properties, from economy to luxury brands, to avail of entertainment events that have been carefully packaged for an exclusive, one-of-a-kind experience.

Commenting on the new initiatives, aid David Henry, vice president, sales, marketing and dstribution of AccorHotels Middle East said: “We want to give our members the opportunity to transform their points into compelling, new and unforgettable experiences”, said David Henry, Vice President in Sales, Marketing & Distribution of AccorHotels Middle East.