Guests staying at Jumeirah Hotels and Resorts can now experience a new personalised and convenient Jumeirah E-Butler service, direct from their smartphone anytime, anywhere. The service enables guests to communicate with our teams via instant messaging applications, to request room service, book spa treatments, request housekeeping services, make dinner reservations, order drinks and snacks to the beach or even book a future stay. The new 24/7 service allows guests to communicate via mobile, quickly and efficiently at the touch of a button. The Jumeirah E-Butler service will be rolled out across the entire Jumeirah Hotels and Resorts portfolio by June 2019. Offering service beyond expectations is a key brand pillar and this is one of numerous initiatives being implemented. José Silva, Chief Executive Officer, Jumeirah Group, said: “We are dedicated to continuously look for innovative, new and faster hospitality solutions to assist guests seamlessly and intuitively. Jumeirah E-Butler brings a more personal approach to service and is in line with our commitment to offer service beyond expectations.”

Pedro Deakin, President of Operations, Jumeirah Group, said: “With Jumeirah E-Butler, we can delight guests by offering personalised service and more meaningful engagement, which goes hand in hand with high and luxurious levels of service. Through improved dialogue, we get a better insight into guests’ personal preferences and can tailor our service individually to each guest. Jumeirah E-Butler is a forward-looking service to connect with our guests in an increasingly digital world. Guests can connect with us in their own time, wherever they are.” The service will be rolled out through WhatsApp in all hotels with the exception of the hotels in China where Jumeirah E-Butler will be available through WeChat. Burj Al Arab Jumeirah guests can utilise both WhatsApp and WeChat to access the service.