Nespresso has collaborated with Italian entrepreneur Chiara Ferragni. The partnership will see Chiara transform some of the most-loved Nespresso machines and accessories with her iconic style, so fans can look forward to her use of bold colours and vibrant design.
The Nespresso x Chiara Ferragni collaboration includes a range of activations, from the launch of the limited-edition collection to exclusive events, through to summer-inspired coffee recipes and behind the scenes access. Coffee lovers eager to join Chiara Ferragni on her seasonal adventures with Nespresso are invited to stay tuned to social media for further announcements.
Speaking of her collaboration with Nespresso, Chiara Ferragni, says: “As an Italian, I’m a big coffee drinker and have been a fan of Nespresso for a very long time. Nespresso really represents a contemporary way of living with its practical and smart approach to high quality coffee. This is why I am so thrilled to work on this collection, filled with fun and luxurious designs. When I first met the brand, they introduced me to a lot of initiatives regarding sustainability and recycling, that I deeply want to be a part of and contribute to in a near future.”
Anna Lundstrom, Chief Brand Officer at Nespresso, says: “We’re delighted to announce this collaboration. Chiara Ferragni is a trailblazing global entrepreneur and has led the way in setting trends across fashion, lifestyle and digital engagement. As one of our most extensive brand collaborations to date, this exciting project showcases a fresh approach for Nespresso while supporting our creative vision. We’re really excited to share Chiara Ferragni’s take on the Nespresso brand and cannot wait to finally bring the project to life to our communities.”
The Nespresso x Chiara Ferragni Essenza Mini opens up a whole world of espresso-based coffees. Selected for the Nespresso x Chiara Ferragni collection to celebrate her love of the Ispirazione Roma coffee, the Essenza Mini has been updated with a vibrant coloured pattern showcasing the two brands distinctive visual signature. The limited-edition Nespresso x Chiara Ferragni Aeroccino 3 offers a quick way to prepare hot or cold milk froth.
Designed for indulgent coffee moments, the Nespresso x Chiara Ferragni Coffee Mug allows consumers to savour their favourite Nespresso cup at home. The mug is embellished with Nespresso’s monogram, which has been stylishly revisited with Chiara’s favourite pop colours to suit the season’s hottest trends.
The limited-edition Nespresso x Chiara Ferragni summer collection is available online and in selected boutiques.