All of Marriott International’s properties in the UAE will join efforts to contribute towards Breast Cancer Awareness Month this October, raising funds for Al Jalila Foundation’s ‘Brest Friends’ programme, which provides essential support to patients and survivors.
The #PINKtober campaign will see every hotel in Marriott International’s portfolio in the UAE host a variety of activities from pink-themed brunches, afternoon teas and tasting menus to bake sales, raffles, fitness activities and complimentary screenings. Each participating venue will collectively donate a portion of the proceeds from the #PINKtober campaign to Al Jalila Foundation in partnership with ‘Brest Friends’.
“As part of our commitment to fundraising activities and serving the community we are delighted to support Al Jalila Foundation and be a champion for raising awareness and precious funds which are incredibly important for programs like ‘Brest Friends’. We look forward to welcoming local communities and guests to our hotels across the UAE to enjoy pink-themed occasions and culinary experiences while giving back,” says Guido de Wilde, Chief Operating Officer of Marriott International in the Middle East.
Marriott’s portfolio of hotels in the UAE features 59 properties across 19 of the company’s brands, including The Ritz-Carlton, St. Regis Hotels & Resorts, BVlgari, EDITION, JW Marriott, The Luxury Collection, W Hotels, Autograph Collection Hotels, Renaissance Hotels, Marriott Hotels, Sheraton Hotels & Resorts, Le Méridien, Westin, Delta Hotels, Marriott Executive Apartments, Courtyard by Marriott, Four Points by Sheraton, Aloft Hotels and Element.