Swissôtel partners with social enterprise to empower women in Africa

by Dina Maaty | Published 3 months ago

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Swissôtel Al Ghurair has partnered with Evolvin’ Women, a Dubai-based social enterprise, to support underprivileged communities in Africa.

Through the partnership, the Dubai hotel will be offering skills development placements to two talented women from the rural areas of Ghana in West Africa, providing them with training, work experience and one-to-one mentoring for the next two years.

“By joining Evolvin’ Women’s inspiring skills placement programme, we play a key role in improving the long-term prospects of developing areas in Africa, providing women with invaluable training which they can leverage to the benefit of their families and their communities,” says Emiel van Dijk, general manager at Swissôtel Al Ghurair.

At the end of participants’ placement in the Food & Beverage department and the Talent & Culture division, Evolvin’ Women will offer them the opportunity to share their skills and knowledge with their respective communities through volunteer work or with organisations where they can forge careers and gradually become financially independent.

The Evolvin’ Women programme is closely aligned with Accor’s RiiSE initiative, which promotes gender equality through diversity across the organisation globally, with the goal of creating a happy, sustainable and positive professional environment for all employees.

“We’re delighted to partner with Swissôtel Al Ghurair and are very fortunate to work with a dedicated team that’s passionate about having a positive social impact on the lives of these women and their communities,” says Assia Riccio, the founder of Evolvin’ Women.

She adds: “Unemployed women who join our programme are looking for professional development and the opportunity to make a positive impact in the organisation they join. They’ll invest the knowledge acquired during their work placement in training their communities and creating sustainable tourism practices in rural areas.”

Swissôtel Al Ghurair’s team members currently represent 13 nations globally, with a gender split of 54 percent men, 46 percent women.

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