• Magazine Archive
  • Advertise With Us
  • Subscribe
  • Contact Us
Friday, March 5, 2021
  • Login
Hotel News ME
  • Hotels
  • Catering
  • Reviews
  • Suppliers
  • People
  • Videos
  • Events
    • GM Leaders Conference
      • Conference 2020
    • Leaders in Hospitality Awards
      • Awards 2021
    • Leaders in F&B Awards
      • Awards 2019
    • The Big F&B Forum
      • Forum 2019
    • Executive Housekeepers Conference
  • Business Connect
No Result
View All Result
Hotel News ME
  • Hotels
  • Catering
  • Reviews
  • Suppliers
  • People
  • Videos
  • Events
    • GM Leaders Conference
      • Conference 2020
    • Leaders in Hospitality Awards
      • Awards 2021
    • Leaders in F&B Awards
      • Awards 2019
    • The Big F&B Forum
      • Forum 2019
    • Executive Housekeepers Conference
  • Business Connect
No Result
View All Result
Hotel News ME
No Result
View All Result
Home News

RAK Tourism tapping into historical influences to drive tourism

Sophia Soltani by Sophia Soltani
April 26, 2016
in News
A A

Ras Al Khaimah aims to tap into new markets through highlighting historical influences and landmarks in the emirate to engage new tourists. RAKTDA-2.2

Unveiling its new destination video at this year’s Arabian Travel Market, showcasing “authentic Arabian experiences”, Haitham Mattar, cheif executive officer, RAK Tourism Development Authority told Hotel News ME: “Since our rebrand, vistor numbers to Ras Al Khaimah have already improved. We saw that in March this year there was an increase of almost 7% compared to the same time last year.”

Explaining how historical sites such as the Dhayah Fort and Jazirat Al Hamra Fishing Village play integral roles in pushing new travellers to the emirate, he added: “It’s well worth climbing the zigzagging staircase to the twin-towered hilltop fortress to enjoy  sweeping 360-degree vistas of the RAK area, to see the vast date-palm oasis and the Hajar Mountains. These are things that haven’t been pushed out in a long time, and so we are going to show new visitors the potential of RAK.”

Discussing the new source markers RAK is intending on inciting to visit, Mattar explained: “Our top source markets for business comprise of the UAE, UK, Germany, Russia and India. Since the declining oil prices, we have seen an influx of Indian travellers. Emerging source markets include Scandanavia, China and Central and Eastern Europe.”

Tags: Arabian Travel MarketATMATM 2016Hotel News MEHotelsRAKRAK TourismRas Al Khaimahtraveltravel trade showuae

Related Posts

Gulfood 2021: Invest Northern Ireland
Catering

Gulfood 2021: Invest Northern Ireland

March 4, 2021
Kempinski Hotel Mall of the Emirates receives global health verification badge
Hotels

Kempinski Hotel Mall of the Emirates receives global health verification badge

March 4, 2021
Dubai-based HORECA community to help restaurants with cash flow challenges
Catering

Dubai-based HORECA community to help restaurants with cash flow challenges

March 4, 2021
Please login to join discussion

Trending

Radisson Hotel Group to expand with 30 hotel openings across EMEA in 2021
Hotels

Radisson Hotel Group to expand with 30 hotel openings across EMEA in 2021

by Dina Maaty
March 3, 2021

Read more
Spoilt for Choice: Nakheel’s multi-venue dining concepts in Dubai
Catering

Spoilt for Choice: Nakheel’s multi-venue dining concepts in Dubai

by Dina Maaty
January 7, 2021

Read more
Dubai cancels permits for Ramadan tents in 2021
Catering

Dubai cancels permits for Ramadan tents in 2021

by Dina Maaty
March 3, 2021

Read more

Digital Magazine

Hotel News ME

Copyright © 2021
BNC Publishing. All Rights Reserved.

Navigate Site

  • About
  • Advertise
  • Privacy Policy
  • Contact

Follow Us

No Result
View All Result
  • Hotels
  • Catering
  • Reviews
  • Suppliers
  • People
  • Videos
  • Events
    • GM Leaders Conference
      • Conference 2020
    • Leaders in Hospitality Awards
      • Awards 2021
    • Leaders in F&B Awards
      • Awards 2019
    • The Big F&B Forum
      • Forum 2019
    • Executive Housekeepers Conference
  • Business Connect

Copyright © 2021
BNC Publishing. All Rights Reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In